Textiles are one of the most promising businesses in the global market. However, the support of innovation encourages the business to exist in the national and international arena. One of the textile business innovations is to process patchwork waste into value-added products. This is shown by a home textile businessman from Malang Regency, CV Pelangi Nusantara (Pelanusa) who has succeeded in exporting thanks to his innovation in utilizing patchwork. The brilliant idea was obtained from the mother who processed the remaining patchwork into home decorations such as tablecloths.

"I was surprised at that time, how come it's really good, even though the hand stitching is not very neat," said Suryanti Friday (11/3/2021).

Until on one occasion at the exhibition, the patchwork product received consumer enthusiasm. Departing from this, the owner of Pelanusa Endahin Noor Suryanti then thought that patchwork crafts had quite a good market.

"It turns out that from the waste, which at first we were not aware, how come it has a selling value," he said.

Despite going through many challenges, he finally passed on the knowledge of patchwork to many people. They finally helped Pelanusa produce patchwork waste into home decoration and fashion accessories.

His enthusiasm to grow his business to the international arena was not kidding. Although competition between countries in the textile business is quite tight, he is still confident that he can grow his business in the local to global market.

This confidence has been demonstrated through export synergies. Long before the pandemic, Pelanusa's products had been successfully exported to various countries such as Japan, Malaysia, and Vietnam. In fact, not a few of their products are bought by Indonesians who live in Australia.

"I believe that the products we produce still have a place in the hearts of consumers. What is important is our market strategy and then we have a story telling 'what is the story behind the product'," he said.

Starting from not having a basecamp for his study group in Malang City, he also got a place at the BUMN Creative House (RKB) BRI Malang City. From there, Suryanti finally got a lot of interesting information held by BRI for MSMEs in Indonesia, one of which was the BRILIANPRENEUR EXPO(RT) event.

Being one of the MSMEs at BRILIANPRENEUR EXPO(RT), the owner of the Pelanusa MSMEs also mentioned the many benefits. Such as knowledge related to management, then they are also invited to be digital literate and build a mindset to become an export actor.

Suryanti's initial goal in joining the program was to become a potential online marketing channel. However, Pelanusa was also one of the winners and received a business matching program event award from Brilianpreneur EXPO(RT).

"BRILIANPRENEUR provides direction or provides a lesson that is quite important for us in carrying out market activities that are in contact with online," he said.

The BRILIANPRENEUR EXPO(RT) event by BRI is held online and offline. They held an outdoor thematical concept exhibition that presented five tourist destinations in Indonesia, namely Raja Ampat, Borobudur, Toba, Ubud (Bali), and Tanjung Kelayang (Belitung). There are also musical performances, coaching clinic, inspiration talk, do it yourself (Yuk Berkarya), podcasts, and business matching which contains training and workshops for MSME actors.

"The BRILIANPRENEUR program is a concrete step and BRI's commitment as an agent of development to take responsibility for advancing Indonesian MSMEs," said BRI President Director Sunarso.