The Ministry of Tourism and Creative Economy or the Tourism and Creative Economy Agency (Kemenparekraf/Baparekraf) encourages the potential for golf sports tourism to collaborate with fashion entrepreneurs in the creative economy to create business opportunities and employment opportunities. The Minister of Tourism and Creative Economy/Head of the Tourism and Creative Economy Agency, Sandiaga Salahuddin Uno, explained that golf is a major part of sport tourism or sports-based tourism, especially in the midst of a pandemic, the demand for which is actually increasing. For this reason, the existing potential must be utilized properly, especially in the fashion sub-sector.
"We have just completed an effort to revive an economy based on sport tourism, namely golf. Moreover, the concept also carries batik fashion that is used when exercising. So that it can create jobs. We will see that during this activity there are 300 jobs created," said Sandiaga.
The Ministry of Tourism and Creative Economy also encourages creative economy actors, especially in the fashion sector, to take the opportunity to see this potential. So that this is a new post-pandemic order and in accordance with the direction of the President of the Republic of Indonesia, Joko Widodo (Jokwi), in order to be able to open business fields and create jobs.
The hope is that through various events and golf tourism destinations in Indonesia, they will become better known and create a multiplier effect. It does not only offer golf tournaments but also presents a variety of beautiful destinations, culinary delights, as well as local creative products and micro, small and medium enterprises (MSMEs) in Indonesia.
"We encourage one of the batik producers that we use as golf clothing, which has produced 10 thousand pieces per month and has also exported to Thailand," said Sandiaga.
Sandiaga also explained that golf is a major part of sport tourism or sports-based tourism. For this reason, he said it was necessary for all parties to encourage this great potential as an effort to revive the post-pandemic economy.
“The golf course in the midst of a pandemic is an anomaly. We are monitoring that people's interest in playing golf is increasing, for that we are making guidelines for health protocols in the field of sport tourism, especially in golf," said Sandiaga.
Furthermore, the national fashion industry is growing and developing, both in terms of quality, color variations and product variety. However, the incessant global environmental issues have affected various industrial sectors, including the fashion industry.
“This is marked by the emergence of a sustainable fashion trend. No longer only focuses on the aesthetic side, but now fashion trends also view the importance of the environmental effects of the production process," said the Head of the Standardization and Industrial Services Policy Agency (BSKJI) of the Ministry of Industry (Kemenperin), Doddy Rahadi.
As a new trend, natural colors are also developing in the batik and non-batik industries such as jumputan, tritik, shibori, weaving and others. Even so, the development of natural colors also has its own challenges, one of which is the absence of references or standards for natural colors in the form of a catalog. This is different from synthetic colors, synthetic color catalogs have been provided by the factory that produces them.